The blog · 45 posts since 2016

Thoughts on marketing, relationships and daring

What I have learned along the way, written as it is. Pick a topic or start with the latest post.

Latest post · Marketing and sales

It isn't skill that decides whether you get customers

Two hairdressers, same training and same prices. One has gaps in the calendar all week, the other has a waiting list. The difference isn't how good they are.

8 October 2026 · 2 min read
Where does your income stop?Building and leading a team

Where does your income stop?

The fully booked hairdresser has done everything right. There's still a ceiling, and it's exactly as high as her own hours. Here's what leverage…

8 October 2026 · 2 min read
The week has 168 hours. What do you do with your 30?Personal growth and mindset

The week has 168 hours. What do you do with your 30?

Sleep, work, family and home take most of the week. What's left decides what your future looks like. Here's how I think about time and goals.

8 October 2026 · 3 min read
Today I understand the difference between marketing and sellingMarketing and sales

Today I understand the difference between marketing and selling

A guru recently said that 90 % of all business is marketing. I'm inclined to agree, and here's why, plus what that means for anyone working in direct…

2 January 2025 · 3 min read
Let's talk about a rescue operation…Personal and current

Let's talk about a rescue operation…

That's how one of my mentors opened a training many years ago. Here are the five categories he used to evaluate network marketing companies, and the…

7 November 2024 · 11 min read
5 pillars you need to believe in to succeed in network marketingDirect selling basics

5 pillars you need to believe in to succeed in network marketing

The product matters, but it isn't the only thing. Here are the five pillars you need to believe in before you decide to represent a brand.

30 October 2024 · 5 min read
Personal and current

A new assignment

Imagine you start a company and need salespeople. Here's why building a deep sales organisation beats building a wide one, and why this model is…

30 October 2022 · 8 min read
Personal growth and mindset

Stop educating yourself: probably the most important blog post I've ever written. Ever.

I'm grateful for everything I've been through, but if I'd trusted my own ability sooner I'd have moved faster. Here's why external coaches and…

3 October 2021 · 5 min read
Building and leading a team

What's your role in a direct selling organisation?

People on the outside think a direct seller's job is to sell products. It is. But they miss everything else that has to happen for an organisation to…

1 August 2021 · 5 min read
Building and leading a team

Structure or culture?

Someone asked me why I'm so incurably positive about network marketing. My answer: there's nothing in the structure to be negative about. The…

26 June 2021 · 9 min read
Personal growth and mindset

Most people aren't interested in personal development

Personal development has exploded in recent years, but most people never act on what they learn. Studying is one thing. Doing is another.

19 December 2020 · 4 min read
Building and leading a team

Your role changes in a growing organisation

Every organisation either grows or winds down. In direct sales your role shifts from inviting to presenting to coaching, and that's why starting over…

23 November 2020 · 6 min read
Personal growth and mindset

Why we do what we do

Every profession has its own way of doing things. In network marketing we have a system, a pipeline, and the real strength is that everyone gets to…

9 May 2020 · 8 min read
Objections and criticism

There is no grey area

A translation of attorney Kevin Thompson's post on what the FTC says about mixing COVID with product claims and income claims. The message is simple:…

30 April 2020 · 6 min read
Personal and current

Back to the future

Looking ahead, I think direct selling will look quite different from how it works today. Here are a few points you can treat as a checklist for the…

3 February 2020 · 6 min read
Building and leading a team

Promoting events

When I was brand new, I didn't really know what "promoting events" meant. Here's what it actually is, why training isn't optional and what it's worth…

8 October 2019 · 12 min read
Marketing and sales

It doesn't matter how good what you've got is if nobody finds out about it

Imagine you could sell lottery tickets that win every time. Who would you give that chance to? Your job is to show people the opportunity. The…

20 April 2019 · 6 min read
Marketing and sales

Product pricing affects how scalable your network is

If a product is going to be sold through a network today, the price has to work in the real market. That's what makes the whole model scalable, or…

9 February 2019 · 5 min read
Marketing and sales

Information and education lead to understanding

Some of what we've learned simply isn't true. Most objections come from people who haven't been given the right information. Our job isn't to argue,…

9 December 2018 · 7 min read
Marketing and sales

We get paid for bringing value to the marketplace

Imagine if we didn't have the leverage of a network and nobody got paid for working together. Let's look at how an entrepreneur thinks when it's all…

22 November 2018 · 3 min read
Building and leading a team

Back to basics

Direct selling has been around for well over 100 years, but somewhere along the way many have lost their customer focus. A short history lesson, and…

6 November 2018 · 3 min read
Direct selling basics

Why direct selling?

It's almost 20 years since I first saw direct selling, and in this post I explain why I've never been able to let go of the idea.

25 August 2018 · 4 min read
Personal growth and mindset

The danger of becoming an expert

If you want to build something big in direct selling, it isn't about becoming an expert. It's about being relatable and duplicable. There's a big…

29 July 2018 · 4 min read
Personal growth and mindset

Focus

There's a lot of talk about balance today. But I don't know a single top athlete or high performer with perfect balance in life. They choose which…

19 June 2018 · 4 min read
Building and leading a team

A school of entrepreneurship

Before you spend money on a graphic profile, a website, stock, licence fees, accounting, a CRM system, marketing material and leadership training,…

18 May 2018 · 5 min read
Building and leading a team

A world class apprenticeship system

Professional help costs money. In direct selling you get a mentor for free, because the system works like an apprenticeship and the company pays the…

6 April 2018 · 3 min read
Direct selling basics

The cornerstones of direct selling

Six cornerstones that any direct selling business rests on, from your own customers to your team's leadership. Anyone can learn them if the will is…

27 January 2018 · 4 min read
Personal growth and mindset

Perspective and expectation

I coached a girl on my team who couldn't quite see what the road ahead looked like. It was like driving in the rain without wipers. Clarity is what…

15 January 2018 · 4 min read
Objections and criticism

Brainwashing and health religion

We're herd animals, and most of our decisions aren't really ours. A few thoughts on mass thinking, strong company cultures and why criticism of…

24 September 2017 · 6 min read
Direct selling basics

The system in direct selling

Several great leaders have said that if you use the system, it does 90% of the work. Here's how the pipeline works, from short presentation to…

2 August 2017 · 7 min read
Direct selling basics

Should everyone work in direct selling?

The concept is ready made, the system and the material are there. But does that mean direct selling is for everyone? My honest answer is no, and at…

9 July 2017 · 3 min read
Objections and criticism

Critics are everywhere, but other people's opinions won't take you far

A lot of what you find online is written by people who don't have the truth. Critics speak up about things they know very little about, and it's…

22 June 2017 · 5 min read
Objections and criticism

How you, working in direct selling, handle trolls online

Some people write things online just to provoke and start pointless arguments. Here's how I look at internet trolls, and why feeding them is the…

4 June 2017 · 4 min read
Personal growth and mindset

Do you have a mentor in direct selling?

A mentor is something you earn. If you want someone to invest time and commitment in you, start by investing in yourself and get moving.

8 April 2017 · 3 min read
Objections and criticism

Have you been burned by network marketing?

I meet people who say they've been burned by network marketing. You don't get burned by the business model. You get burned by following the wrong…

26 March 2017 · 10 min read
Personal growth and mindset

Are you a camper or a climber?

Orrin Woodward explains that we all start out in the valley, looking up at the mountain with an innate need to climb. Billions of people are made to…

11 February 2017 · 4 min read
Building and leading a team

Can you work with several direct selling companies?

Some claim companies act out of fear when they write into the agreement that you can't work with several direct selling concepts. I see it…

2 January 2017 · 4 min read
Marketing and sales

Marketing rules, claims and a bit of common sense in direct selling

Health claims, marketing rules and product stories. Here's how I think about staying inside the lines, and why talking down a competitor always…

7 November 2016 · 9 min read
Direct selling basics

New ”rules of the game” for direct selling

New times change our business and the way we run it. Here are a few things that are different today compared with before, from income claims to the…

25 September 2016 · 6 min read
Marketing and sales

Your personal brand in direct selling

Your brand is how people perceive you, what you stand for and how you'll be remembered. In direct selling, that's built on integrity, relationships…

13 July 2016 · 6 min read
Objections and criticism

All that glitters isn't gold: all those "investments" that have nothing to do with direct selling

A crypto pyramid bubble is bubbling away inside direct selling right now. Here's how to tell a real currency from a Ponzi scheme, with help from…

2 May 2016 · 7 min read
Objections and criticism

Promising the moon: everything direct selling isn't about

Gold, silver and secret shares dressed up as direct selling. Here's why there are no margins in those concepts, and how to tell a real company from a…

20 April 2016 · 7 min read
Direct selling basics

What you need to know about direct selling today, part 2

Every serious company wants an organisation where sales are driven by customers who actually want the product. Here's what the authorities look at,…

3 April 2016 · 5 min read
Direct selling basics

What you need to know about direct selling today, part 1

Shady concepts can look good on the surface and blend in among the serious companies. Here's how to tell the difference, from payout levels and real…

24 March 2016 · 5 min read
Direct selling basics

Direct selling from new perspectives

When I first came across direct selling it was all about distribution and stock. Today the model looks different, and external customers and customer…

23 March 2016 · 3 min read